Short (but great) little video about oakley's history...

electricsnow · cassette Joined: 14 Sep 2003 Posts: 10757 City: Jefferton

I really like how this was done and the story it tells. It's an odd movie to watch repeatedly over days, but I dig it. plus that second song is in my head and I've played it a million times over the past day as I did some work on my computer.

http://www.vimeo.com/18760239

WERDna · Backside 180 Joined: 07 Jan 2009 Posts: 541

yea i enjoyed how it was shot as well, the only thing that bothered me slightly was the background music often overtook the interview audio, but beside that it was enjoyable and informative

-=AlexXx=- · Posted: Apr 19, 2011 11:17 pm Post subject:

pretty awesome, i never knew that oakely started as a grip company. bad ass

POPTART · 360 flip Joined: 24 Jul 2007 Posts: 7621

thanks esnow!

that was cool

electricsnow · cassette Joined: 14 Sep 2003 Posts: 10757 City: Jefferton

I didn't think the music overtook the audio. That was one part I really liked about it (in addition to the choice in music). that was used somewhere else in some interview and it made me think more about those sorts of details.

I also thought the video was cool because you can see oakley's brand identity through the years and it's still consistent, though updated a bit. I just think some of those old ads with the goggles and shades are so powerful.

And the info about bmx and the early use (or lack thereof) of goggles was pretty cool too. Cool